pdf-ebookys Chapter 92 Invitation
Chapter 92 Invitation
"Five hundred thousand screens are enough to support our first round of distribution." Lin Zhou's thoughts returned to the R&D center. Looking at the prototype in front of him, he said calmly, "Engineer Wang, how's the production line setup going? Can it keep up with the delivery speed?"
"No problem!" Engineer Wang patted his chest and assured him, "We have already modified the production line for the second-generation handheld console according to the size of the LCD screen. Now we are just waiting for the screen to arrive so that we can start mass production immediately."
Furthermore, we've already developed the new chassis mold, which is more precise than the second-generation mold, ensuring a handheld console with an absolutely top-notch feel.
Lin Zhou nodded, his gaze sweeping over the engineers gathered around the table, and announced loudly, "The price of the third-generation handheld console will be set at HK$120."
It's HK$20 more expensive than the second generation, but the improvements in screen and playability make it well worth the price for consumers.
In addition, the packaging should highlight the two selling points: "LCD high-definition screen" and "five games to play." I've already had the marketing department design the promotional posters, and they'll be plastered all over Hong Kong next week.
"One hundred and twenty Hong Kong dollars..." Engineer Wang calculated the costs, his eyes lighting up. "This pricing offers a very considerable profit margin!"
"Profit is secondary." Lin Zhou shook his head, a long-term consideration flashing in his eyes. "What we need is market share. Electronics companies in Europe, America, and Japan have already started to imitate our handheld consoles. We must get ahead of them, launch better products, and firmly capture consumers' attention."
Everyone nodded in agreement, completely convinced of Lin Zhou's foresight and wisdom. They all remembered that a few years ago, when Zhonghua first launched its handheld console, many people said, "Who would spend tens of Hong Kong dollars on such a small thing that's only for kids?" But now, Zhonghua's handheld consoles have sold over ten million units, becoming a calling card for Hong Kong's electronics industry.
As night deepened, the lights in the R&D center remained on. Engineers were still working around the prototype, fine-tuning game details.
Hong Kong's current hustle and bustle is multifaceted. Factory workers are working overtime, and even pedestrians are hurrying along the streets. The sounds of cruise ship horns in Victoria Harbour intertwine with the traffic, highlighting the unique vibrancy of this city. Amidst this hustle and bustle, the Mandarin Oriental Hotel in Central is welcoming a grand event that will shake up the entire electronics industry, in a completely different manner.
The host of this grand event is Zhonghua Company, which is now gaining a reputation in the Hong Kong and even the global electronics industry.
Three days ago, when gold-embossed invitations bearing the words "Zhonghua Third Generation Handheld Game Console New Product Launch" were delivered to the desks of various media outlets, the entire Hong Kong news circle was in an uproar.
The invitation was exquisitely designed, with the outer shell being Zhonghua's signature matte black, the inner lining lined with silver foil, and the gold lettering shining brightly under the light. In the lower right corner, there was a line of small print: "Sincerely invite you to witness a new era in your palm."
What's even more surprising is that the invitation states at the end that all attending media will receive a brand-new Zhonghua handheld game console as a gift.
As soon as the news broke, not only local Hong Kong newspapers such as Sing Tao Evening Post, Ming Pao, and Oriental Daily News, but also the Asia bureau of The Times and the Hong Kong bureau of The Wall Street Journal, which traveled from overseas, immediately replied to confirm their participation.
Everyone knows the significance of Zhonghua handheld consoles today—the first-generation console became a global phenomenon with the game "Greedy Dragon," the second-generation console sold over ten million units after adding two new games, and this third-generation product is bound to hold a surprise that could revolutionize the market.
Lin Zhou, the instigator of all this, was currently standing in the lounge of the banquet hall on the top floor of the Mandarin Oriental Hotel, adjusting his suit and tie in front of the mirror. Today, he was wearing a tailor-made dark gray suit, which accentuated his tall and straight figure, and his brows carried a calm and composed air.
"Mr. Lin, everything is ready." Secretary Chen entered, holding a schedule in her hand. Her voice was crisp. "Manager Li from the Public Relations Department is already waiting at the venue, and the media have almost all arrived. We're just waiting for you to start the event."
Lin Zhou nodded, took the flowchart, glanced at it, and his fingertip landed on the "Key Selling Points" section. A slight smile appeared on his lips: "Tell Manager Li to proceed as planned, highlighting the LCD screen and the five games. Don't be nervous."
"Don't worry, Mr. Lin, Manager Li rehearsed three times last night and knows it by heart." Ms. Chen replied with a smile, and added, "By the way, Engineer Wang from the R&D department is also here. He's backstage at the venue, saying that he can fill in if the media asks about technical details."
Lin Zhou nodded in satisfaction. This was exactly the kind of foolproof preparation he needed.
Pushing open the door to the lounge, one could already faintly hear the bustling sounds of people coming from the banquet hall at the end of the corridor.
Stepping into the venue, Lin Zhou immediately noticed that the large banquet hall was decorated in a simple yet grand manner.
A two-meter-high stage was set up directly in front, with a huge LCD screen as the backdrop. This large screen was made up of countless small screens, which played the Zhonghua logo and promotional posters for the third-generation handheld console in a loop.
On the display stands on both sides of the stage, dozens of prototype third-generation handheld consoles were neatly arranged. The four color schemes of black, white, blue and red were lined up in a row. Under the light, the matte texture of the body and the luster of the LCD screen complemented each other and attracted much attention.
The venue was already packed with people. Reporters in suits gathered in twos and threes, talking in hushed tones, their eyes occasionally glancing at the displays on either side of the stage, their eyes full of curiosity.
The moment Lin Zhou walked into the venue, all eyes were instantly focused on him, and the sound of camera shutters went off one after another, with flashes going off everywhere.
Lin Zhou nodded slightly in acknowledgment and walked straight to the guest seats on the side of the stage to take his seat. As soon as he sat down, the president of the Hong Kong Electronics Chamber of Commerce leaned over and patted him on the shoulder with a smile: "Mr. Lin, you've really brought honor to the Hong Kong electronics industry! I heard that even electronics giants from the United States sent people to listen in."
Lin Zhou followed his gaze and indeed saw several blond, blue-eyed foreigners sitting in a corner of the venue, quietly exchanging information on their laptops. He smiled but didn't say anything more. What he wanted was never just the Hong Kong market.
At 3:00 PM sharp, the host's clear voice rang out, instantly silencing the noise in the venue: "Distinguished guests, friends from the media, good afternoon! Welcome to the launch event for Zhonghua's third-generation handheld game console! I am the host of this event, Li Na, Public Relations Manager of Zhonghua Group."
A round of enthusiastic applause erupted from the audience.