A reborn mother longs for her daughter's happiness.

Chapter 15: The Great Discussion of the New Plan



Chapter 15: The Great Discussion of the New Plan

Li Yuan had just finished her delightful trip to Beijing, still immersed in the charm of the ancient hutongs, the majestic Great Wall, and the bustling Forbidden City. But as soon as she returned to the CEO's office, she was pulled into a tense and exciting work atmosphere, where her supervisor, Sister Chen, and colleagues from various teams were already on high alert.

As soon as Li Yuan entered, she deliberately put on the air of a big boss, cleared her throat, and said, "Comrades, this travel expert is back! Did you miss me?"

Sister Chen rolled her eyes at her and laughed, "Oh, you really think you're a big star? We're all working ourselves to the bone, just waiting for you to come back and get back to work."

Li Yuan chuckled, walked to her seat, and said, "Sister Chen, don't be so serious. I got a lot of inspiration in Beijing this time, and our new plan is sure to be a hit."

Upon hearing this, his colleagues perked up and started asking questions all at once.

Xiao Wang from the design team was the first to speak: "Li Yuan, tell me quickly, what's the inspiration? We're really struggling to come up with any new ideas for design."

Li Yuan said mysteriously, "Think about it, Beijing's hutong culture is so interesting. Could we design a series of products themed around hutongs? For example, we could incorporate hutong elements into our packaging design."

Xiao Zhang from the marketing team frowned and said, "The alleyway elements are nice, but how do we connect them with our target customers? We can't just use them because they look good."

Li Yuan slammed her hand on the table and said, "Hey, Xiao Zhang, you don't understand. Young people these days like things that are culturally rich and unique. Hutongs represent the life of old Beijing, that down-to-earth and story-filled feeling can attract many consumers who pursue individuality."

Sister Chen nodded and said, "Li Yuan makes a good point, but that's just a direction. What about the product itself? We can't just have a packaging design; the contents also need to be innovative."

At this point, Lao Zhao from the R&D team spoke up: "If it's a hutong (traditional alleyway) theme, we can work on the flavors. For example, we can develop some new products with the flavors of traditional Beijing snacks, like the flavors of candied hawthorn or donkey rolls commonly found in hutongs."

Everyone thought the idea was novel.

Xiao Li from the sales team said with some concern, "These flavors are quite unique, but aren't they too limiting? Some consumers might not like these flavors."

Li Yuan's mind raced, and she said, "That's not difficult. We can create a flavor combination. We can pair traditional flavors with popular ones and make them into gift boxes. This way, we can satisfy those who want to try new flavors while also catering to the more conservative ones."

Sister Chen smiled and said, "Mr. Li, you're quite quick-witted. What about publicity? How do we promote this alleyway theme?"

Xiao Mei from the publicity team stood up and said, "We can shoot a series of short videos, finding some old Beijing hutongs as filming locations. We can showcase the charm of the hutongs and then cleverly integrate our products into them. It's like exploring the hutongs and discovering hidden culinary treasures."

Li Yuan clapped her hands and praised, "Xiao Mei, this idea is fantastic! We can also find some old Beijingers to act as actors. Their Beijing accents, when they talk about the characteristics of our products, will definitely be very interesting."

At this point, Xiao Sun from the customer service team interjected, "Then our customer service team needs to be prepared in advance. If a customer asks us questions about hutong culture, we need to be able to answer them. We can't be clueless and make people think we're just trying to ride the wave."

Li Yuan nodded and said, "Yes, Xiao Sun, you're right. We need to do our homework and thoroughly understand the hutong culture. This is not only to answer consumers' questions, but also to show respect for us as the main entity."

At this moment, Lao Wu from the logistics team spoke up: "Then we need to be careful about the procurement of raw materials. If we want to use the flavor of traditional Beijing snacks, some raw materials may be hard to find, and the quality control must be strict. We can't ruin our reputation."

Sister Chen said, "Old Wu, that's a good question. We need to plan ahead for procurement and compare several suppliers. Quality must be the top priority, and costs must also be controlled."

Everyone chimed in, discussing animatedly. Li Yuan felt that this new plan was like a gem being sculpted, gradually radiating a dazzling light through the collision of everyone's wisdom.

Li Yuan came up with another idea and said excitedly, "We can also print some interesting stories from the hutongs or some old Beijing proverbs on the products. This way, consumers can enjoy the products while also learning about the culture. How interesting is that?"

Xiao Wang from the design team quickly wrote it down and said, "That's good. We need to design the layout properly so that these stories and proverbs don't seem too abrupt."

Xiao Zhang from the marketing team said, "What about the price? For products with a cultural theme like this, the price can't be too low, but it also can't be too high. We need to carefully study the market's acceptance level."

Li Yuan said, "That is a difficult problem. We can first conduct market research to see the price range of similar cultural theme products, and then set the price based on our costs and expected profits."

Sister Chen said, "Yes, we need to hurry up with the market research. Also, we need to consider our competitors. If we launch this hutong-themed product, will they follow suit? We need to have countermeasures in place."

Lao Zhao from the R&D team said, "We can take some confidentiality measures in terms of technology, such as unique manufacturing processes, so that even if they follow suit, it will be difficult for them to make products of the same quality as us."

Xiao Li from the sales team said, "We can also cooperate with some cultural institutions in old Beijing, such as hutong museums, to carry out joint promotional activities and enhance the cultural background of our products."

Xiao Mei from the publicity team lit up and said, "That's great! We can set up a display area for our products in the Hutong Museum so that visitors can see our products and learn about our Hutong theme when they visit."

Xiao Sun from the customer service team said, "Then we can set up a customer service consultation point in the museum's exhibition area to answer tourists' questions on-site, which will help us get closer to consumers."

Wu, an old man from the logistics team, said, "As for logistics and delivery, if we cooperate with cultural institutions, the order volume may fluctuate. We need to communicate well with the logistics suppliers to ensure timely delivery."

The discussion continued, covering everything from product design and marketing to raw material procurement and logistics. This brainstorming session in the office was like a lively comedy, with everyone a protagonist, contributing their wisdom to the new plan. Amidst laughter and debate, a complete and dynamic new plan gradually took shape.

Li Yuan looked at everyone with a big smile and said, "I knew it! Our team is unstoppable once it gets going. This alleyway-themed project is sure to be a huge success!"

Sister Chen smiled and said, "Don't get too excited yet, there are still many details to be finalized. But I have confidence in us, let's keep working hard!"

The office was filled with laughter and high spirits, marking the start of the new plan.


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