Chapter 335 What are you thinking about?
Chapter 335 What are you thinking about?
I gripped my phone tightly, trying to keep my voice steady: "Mr. Wang, please give us a little more time. We're already adjusting our strategy, and we believe we'll see results soon."
“Ms. Gu, it’s not that we don’t trust you,” Mr. Wang sighed, “but business is business. We’d rather lose money and withdraw our investment than keep throwing money into a bottomless pit.”
After hanging up the phone, I leaned back in my chair, feeling a throbbing pain in my temples. Just then, Xu Sisi knocked on the door and came in, her face looking rather grim.
"Sister Gu, the data for the pregnancy account is out," she handed over a report, "It's down 15% compared to last month."
I took the report, my brow furrowing deeper and deeper. This account was a key IP we were investing heavily in; it shouldn't be performing like this.
"Get all the live stream recordings from the past month," I ordered. "I want to see them myself."
In the monitoring room, I carefully reviewed each live stream. At first, everything was normal; the anchor, Xiaoya, performed admirably and interacted actively. But gradually, I noticed something amiss.
"Pause!" I pointed at the screen. "Play this replay."
In the video, Xiaoya is introducing a maternity outfit. Her explanation is professional, but her eyes frequently dart off-camera, as if she's talking to someone. Even stranger, whenever she mentions a key selling point, negative comments always appear in the live chat.
“Check the IPs of these comments,” I said to Xu Sisi. “Also, check the chat history in the background.”
The investigation results were shocking. The IP addresses of all the negative comments came from the same area, and… they overlapped with Xiaoya's address. Worse still, we found her chat history with competing platforms; she was the mole.
"Is she... directing and acting all by herself?" Xu Sisi asked incredulously.
I sneered, "That's not all. Look here," I pointed to a chat log, "she's still talking to a competitor about switching jobs."
Just then, my phone rang. It was an unknown number.
"Mr. Gu, I'm Mr. Zhang from Xingyu Platform," the other party said bluntly. "I heard that your Xiaoya is looking for a new employer?"
I suppressed my anger: "Mr. Zhang is very well-informed."
"Haha, this industry is only so big," Mr. Zhang laughed. "How about this, we'll offer double the salary, and you release the man?"
I took a deep breath: "Mr. Zhang, Xiaoya is a key anchor we're grooming, I'm afraid..."
“Three times,” Mr. Zhang interrupted me, “and we can share some… resources that you might be interested in.”
My hand holding the phone trembled slightly. This wasn't a simple poaching operation; it was a meticulously planned corporate espionage campaign.
“Mr. Zhang,” I said calmly, “I’m afraid I’m sorry to disappoint you. Xiaoya… has already been fired.”
After hanging up the phone, I immediately convened a meeting with all senior executives. At the meeting, we decided to immediately terminate our cooperation with Xiaoya and pursue legal action against her for breach of contract. Simultaneously, we also needed to readjust our livestreaming strategy to mitigate our losses.
However, the pressure from investors did not lessen. They began visiting the company frequently, demanding to see every report and participate in every meeting. My workload increased dramatically, and I was often so busy that I forgot to eat.
That afternoon, I was in a meeting with investors when I suddenly felt dizzy. The numbers in front of me began to blur, and I heard a buzzing sound in my ears. I tried to stand up, but the world spun around me…
"Sister Gu, Sister Gu."
I vaguely heard someone calling me, but my consciousness was fading. My last memory was of Jiang Yichen's anxious face.
When I woke up again, I was already lying in a hospital bed. I had an IV drip in my arm, and Jiang Yichen was sitting by the bed, holding my hand.
“You’re awake,” he said with a sigh of relief. “The doctor said it was low blood sugar, combined with overwork.”
I tried to sit up, but he gently pressed me down: "Don't move, rest well."
"But over there..."
“Leave the company’s affairs to me,” he interrupted me. “I’ve already hired a professional consulting team. They will help us analyze the problems and develop new strategies.”
Looking into his determined eyes, I suddenly felt a sense of relief. It had only been four months since I gave birth.
"Yes, I'll get some rest. I'm really a bit tired."
Seeing how well-behaved I was, Jiang Yichen gently covered me with the blanket.
For the next few days, Jiang Yichen practically lived at the company.
His consulting team quickly identified the root of the problem: our live stream content was too monotonous and lacked innovation; our user profiles were not accurate enough, resulting in low conversion rates; and more importantly, we neglected the operation of private domain traffic.
Based on these findings, we developed a completely new strategy.
At the same time, Jiang Yichen also helped me to re-evaluate our relationship with investors. He invited them to participate in the formulation of the new strategy, allowing them to see our determination and execution capabilities.
“We need to make investors our partners, not our creditors,” he told me.
The new strategy quickly took effect. In the first month, our user growth rate reached 30%, and the conversion rate increased by 15%. Investors' attitudes also began to soften, and some even offered to increase their investment.
That evening, I left work early and went home. Xiao Huai was playing with building blocks in the living room. When she saw me come home, she danced with joy, shouting, "Mommy, Mommy!"
I picked him up and kissed his little face. Jiang Yichen, who had just come out of the study, looked at me in shock when he saw this: "What? He can actually call me 'Mommy'?"
“Hmm,” I said with a laugh, “it’s not actually Mom, it just sounds like that mouth, haha.”
During dinner, we chatted about the company's recent situation. Jiang Yichen told me that Xiaoya, who had switched jobs, wasn't performing well on a competitor's platform.
“Without a sound training system, even the best streamers will find it difficult to sustain their careers,” he concluded. “So we need to build our own competitive advantage.”
I nodded, then suddenly remembered something: "Oh right, that consulting team..."
“I specifically asked for this,” he said with a smile. “I know you don’t want me to get involved in the company’s affairs directly, but seeing how hard you’re working, I really feel sorry for you.”
My heart warmed, and I looked into his eyes: "You've had a tough time these past few days!"
He grasped my hand in return, his eyes tender: "You're my wife, we should support each other. But..." He blinked, "If you work this hard again next time, I'll get angry."
I smiled and nodded: "Yes, Mr. Jiang."
It was late at night, and I stood on the balcony, looking at the city's night view.
Having overcome so many setbacks, what is this?
Jiang Yichen walked over and wrapped his arms around my waist from behind: "What are you thinking about?"
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