A reborn mother longs for her daughter's happiness.

Chapter 130 The Warmth of Home and the Tumultuousness of the Business World

Li Yuan dragged her tired body home and opened the door. The familiar aroma of food wafted out, instantly dispelling some of the gloom from work. Liu Xuan, wearing an apron, poked his head out of the kitchen and said with a smile, "Wife, you're back! Quickly wash your hands and get ready for dinner."

The two daughters, Li Shiqing and Liu Yixin, came running over like two happy little birds, each hugging one of Li Yuan's legs, chattering, "Mom, Mom, why are you so late today? We've been waiting for you for so long."

Her son, Liu Qicheng, also came out of the room and said steadily, "Mom, you've worked hard."

Li Yuan responded with a smile, her heart filled with warmth.

The family sat around the dining table, which was laden with delicious-looking dishes. As soon as Li Yuan sat down, Liu Yixin picked up a piece of braised pork and put it in her bowl, saying, "Mom, eat this. Dad's cooking is really good."

Li Yuan smiled and patted her head, saying, "My precious daughter is the most thoughtful."

After eating a few bites, Li Yuan couldn't help but tell Liu Xuan everything that had happened at the company that day: "Honey, today Mr. Zhang from our partner company came with Supervisor Wang and Engineer Liu to discuss the cooperative machine project. Guess what? They asked our company to make a new media promotional video, and they even wanted us to film it at their bakery."

As Liu Xuan served soup to his son, he said, "Oh? That's a novel idea. What are your thoughts on it?"

Li Yuan frowned and said, "I think this is a bit troublesome. On the one hand, this could indeed be a great publicity opportunity to showcase the machine's actual operating effects and attract more customers; but on the other hand, our previous publicity plans were all arranged, and suddenly adding such a big project means that our manpower, resources, and finances will all have to be reallocated. Moreover, we don't have much experience in shooting videos, and if we mess it up, all our efforts will be in vain."

Li Shiqing blinked her big eyes and asked, "Mom, what is a promotional video? Is it like those pretty commercials I see on TV?"

Li Yuan explained with a smile, "Pretty much, honey. It's about filming our company's machines into nice videos so that more people can see them, and then they might buy our machines or their products."

Liu Xuan thought for a moment and said, "Honey, I think we should analyze this from a cost-benefit perspective first. How much are they willing to bear in terms of costs, including the use of venues and equipment? If we were to invest manpower and resources, how much budget would we need? If the expected returns are optimistic, then taking this risk isn't out of the question."

Li Yuan nodded and said, "They said they were willing to cover the cost of the equipment and venue. We mainly provide manpower and promotional channels. But our staff isn't having an easy time either. They have to plan, shoot, and edit, all of which require professionals. And with the tight schedule, we'll probably have to hire outside help, which will be another expense."

Liu Yixin couldn't understand what the adults were saying, but seeing her mother's serious expression, she also frowned, which made everyone laugh.

Liu Qicheng suddenly spoke up: "Mom, I think we should first check out the environment and customer traffic of their bakery. If the environment is good and there are a lot of people, the video we shoot might be more attractive."

Li Yuan looked at her son in surprise and said, "Our Qicheng family is getting more and more creative. I've actually considered this as well. Their bakery has a nice environment and some unique features, and the customer traffic is decent. But the key is how to highlight the advantages of our machines in the video."

Liu Xuan said, "This requires us to work on the creativity of the video. For example, we can design a storyline to make it easier for the audience to get involved. For example, a complete novice can become a baking master after using your machine, making delicious desserts that everyone praises. This can demonstrate the ease of operation of the machine and also show its effectiveness."

Li Yuan's eyes lit up, and she said, "Honey, that's a great idea! How come I didn't think of that? But who's going to write the script? Our company probably doesn't have any experience in this area."

Liu Xuan said, "You can find some professional scriptwriters online, look at their work and prices, and find one that suits you. Or ask your peers if they have any recommendations."

Li Yuan added, "Another issue is the choice of shooting time. They said we could shoot when there are fewer customers in the store, but when there are fewer customers, the atmosphere might not be good enough, and the photos won't have that lively, welcoming feeling."

Liu Qicheng said, "Mom, you can film it twice. Once when there are fewer customers, film the details of the machine's operation, and once when there are more customers, film everyone's reactions to the desserts made by the machine."

Li Yuan smiled and said, "Son, that's a great idea! I think we should consider it."

Liu Xuan continued, "Honey, promotional channels are also very important. We can't just limit ourselves to posting on your company's official platform. We can also collaborate with some food bloggers and lifestyle influencers to help promote the product, which will reach a wider audience."

Li Yuan sighed and said, "I know, but this involves the issue of collaboration fees. Those famous bloggers and internet celebrities charge quite a bit."

Liu Xuan said, "This is also a long-term development direction. In the future, we can cultivate our own team of online influencers, but for now, we should find some cost-effective partners."

Li Yuan said, "Hmm, I'll go back to the company tomorrow and discuss it with Sister Chen and the others to see if we can come up with a preliminary plan. By the way, honey, do you think we should sign a supplementary agreement with them to clarify the rights and obligations of both parties, especially regarding the video shooting and promotion?"

Liu Xuan said, "This is necessary. The shooting time, location, content requirements, cost sharing, and revenue sharing should all be clearly written down to avoid disputes in the future."

While eating, Li Yuan said, "This matter really troubled me today, but thankfully I was able to talk to you about it when I got home, and it made my thoughts much clearer."

Liu Xuan smiled and said, "That's the meaning of home. No matter what difficulties you encounter outside, you can relax when you come home, and we'll figure out a solution together."

Watching her three children eat with relish, and Liu Xuan gazing tenderly at her, Li Yuan felt a surge of happiness and gratitude. Although work challenges remained, at this moment, the warmth of her family gave her strength and courage, making her believe that no matter what, she could find a solution and embrace new challenges.